Are you the kind of guy whose morning face-care routine consists of just a soapy splash in your shower? Or maybe you’re the dude who’s always swiped whatever’s on his significant other's bathroom shelf. Regardless, if you’ve decided that it’s time for a proper approach to skin care but 1) are bewildered by the array of products out there and 2) don’t want a lot of hassle in your morning routine, you’re in luck. We’ve broken your essential face-care regimen down into three easy steps for you. Check out the video above for what to do and how to do it each morning.

Step 1: Exfoliate.Before you put anything on, you gotta take stuff off—namely, that layer of dead skin cells, grease, and other gunk that can clog pores, cause ingrown hairs, and keep any products from penetrating into the skin. A good scrub, like Dove Men + Care Deep Clean + Face Scrub, can do the trick.

Step 2: ShaveNo one wants that stinging sensation on his face after a close shave. Keep your skin smooth and supple by picking a gel or cream, such as Dove Men + Care Hydrate + Pro-Moisture Shave Cream, that can calm, fight irritation, and help protect your face from the razor’s burn while you're shaving.

Step 3: MoisturizeThere are a lot of harsh elements out there (like sun, wind, pollution) that can dry out your skin. Make sure to shield your face after you shave with a lotion that will replenish and seal in moisture. Dove Men + Care Hydrate + Face Lotion will have you covered.

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