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No, what you see here is not a post-Halloween walk of shame. It’s a mud mask found in Tom Ford’s new line of grooming products made exclusively for men, which the designer and makeover maestro just unveiled today. The collection includes skincare staples like cleanser, moisturizer, serum, eye treatment, and lip balm, as well as items that may not be familiar to your toiletry kit, like said mud mask, plus concealer and bronzer. Before you balk at the last two, consider this: A study from the UK found that one in ten men secretly wear makeup, with concealer being their favorite product. Also Korean men make up 21% of global men’s skincare sales. Basically, the rest of the world’s male population have caught on, so maybe it’s time we get onboard? If we can look 32 at 52 like Mr. Ford, sign us up.
Read on to view the full collection.
Concealer for Men
$40, available at Neimanmarcus.com
Purifying Face Cleanser
$48, available at Neimanmarcus.com
Skin Revitalizing Concentrate
$150, available at Nerimanmarcus.com
Oil Free Daily Moisturizer
$105, available at Neimanmarcus.com
Intensive Purifying Mud Mask
$60, available at Neimanmarcus.com
Anti-fatigue Eye Treatment
$75, available at Neimanmarcus.com
Hydrating Lip Balm
$25, available at Neimanmarcus.com
Bronzing Gel
$48, available at Neimanmarcus.com
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